1. Content that’s interesting, entertaining and useful along with my music-I don’t care who provides it either. Could be the jock, could be an audio clip from a pod cast, could be a clip from a newscast. If it’s timely and interesting and it could relate to me, I would like to hear it.
2. Great production and imaging between the songs that has a lot of thought behind it. That’s what keeps radio from being just another faceless audio stream that’s already available the Internet.
3. More information and background on the music I am hearing. If I am listening to your station because of the music you play- Throw me a bone once in a while. You mean Bon Jovi has a new single out?
4. More originality in breakfast-Trivia Contests, Name that song, What’s that Sound?.. Battle of the Sexes…c’mon people we can do better. Google has pretty much relegated the Trivia Contest to the junk pile anyway.
5. Better management of inventory around the music. Two songs followed by two minutes of spots, followed by another two songs followed by another two minutes of songs really means that you are now giving me five chances and hour to leave your station instead of two or three.
Wednesday, January 20, 2010
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