<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-6657365138997444161</id><updated>2011-07-08T05:53:41.915-07:00</updated><title type='text'>Plan b....</title><subtitle type='html'>The changing landscape of the radio broadcasting industry.</subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>25</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-8473363791345828148</id><published>2010-04-10T19:16:00.000-07:00</published><updated>2010-04-10T19:28:24.971-07:00</updated><title type='text'>Take Off the Blindfold and Try This!</title><content type='html'>Driving blindfolded. That is what a lot of us seem to be doing in the radio broadcast industry these days. Due to the tough economic times and stagnant sales, perceptual research has in most cases,  been dropped from the budget ledger. It’s a real Catch 22. With so many media platforms and media choices out there for today’s fractured listening audience, on top of new forms of measurement like PPM, now more than ever radio needs to dust off those perceptual research plans and start that conversation with their listeners again on a &lt;span style="font-weight: bold;"&gt;regular basis&lt;/span&gt;. But how are radio stations suppose to pay for that valuable Intel?  The last two years my partners and I have been trying to find a way to bring perceptual research back to the table for a lot of radio stations that is efficient, accurate and cost efficient. We believe we have found a great solution in our new product called &lt;a href="http://www.radiodoplr.com/"&gt;Radio &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;DOPLR&lt;/span&gt;. &lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-8473363791345828148?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/8473363791345828148/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2010/04/take-off-blindfold-and-try-this.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/8473363791345828148'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/8473363791345828148'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2010/04/take-off-blindfold-and-try-this.html' title='Take Off the Blindfold and Try This!'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-5957746802022376445</id><published>2010-02-17T17:44:00.000-08:00</published><updated>2010-02-17T17:58:16.153-08:00</updated><title type='text'>Internet Radio in the Car</title><content type='html'>The other day while driving my son to school- I turned on  my favorite local radio station and heard a song I &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;didn&lt;/span&gt;’t like (note to self: call the station to see if they would like to do a music test). Like any button puncher would do, I went to my second favorite – the classic rock station only to hear a deep track that was …let’s just say pretty deep. So rather than go three deep on the local dial….I decided to take the extra step now available to us in the year 2010. I opted for my &lt;a href="http://www.apple.com/ca/iphone/?cid=20090408-MKT-OMD-iphone"&gt;iPhone&lt;/a&gt; which I plug into my satellite radio line in.. I tapped my radio app on my iPhone and in mere seconds my son and I where dashboard jamming to a great track on &lt;a href="http://www.icecast.org/"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;Icecast's&lt;/span&gt; M2 Analog 80’s Channel&lt;/a&gt;. For the ride home I did a quick in car monitor of a BOB client 2,000 miles away. My phone is on the 3G network- so the quality of the stream is amazingly good. Better sounding in fact than FM. Internet radio in the car &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;isn&lt;/span&gt;’t something that coming- it’s already here.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-5957746802022376445?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/5957746802022376445/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2010/02/internet-radio-in-car.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/5957746802022376445'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/5957746802022376445'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2010/02/internet-radio-in-car.html' title='Internet Radio in the Car'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-4236609836118571566</id><published>2010-01-20T21:52:00.000-08:00</published><updated>2010-01-20T21:58:15.715-08:00</updated><title type='text'>Five Things I Would Like to Hear More of on the Radio in the Year 2010.</title><content type='html'>1.    Content that’s interesting, entertaining and useful along with my music-I don’t care who provides it either. Could be the jock, could be an audio clip from a pod cast, could be a clip from a newscast. If it’s timely and interesting and it could relate to me, I would like to hear it.&lt;br /&gt;&lt;br /&gt;2.    Great production and imaging between the songs that has a lot of thought behind it. That’s what keeps  radio from being just another faceless audio stream that’s already available the Internet.&lt;br /&gt;&lt;br /&gt;3.    More information and background on the music I am hearing. If I am listening to your station because of the music you play- Throw me a bone once in a while. You mean Bon Jovi has a new single out?&lt;br /&gt;&lt;br /&gt;4.    More originality in breakfast-Trivia Contests, Name that song, What’s that Sound?.. Battle of the Sexes…c’mon people we can do better. Google has pretty much relegated the Trivia Contest to the junk pile anyway.&lt;br /&gt;&lt;br /&gt;5.    Better management of inventory around the music. Two songs followed by two minutes of spots, followed by another two songs followed by another two minutes of songs really means that  you are now giving me five chances and hour to leave your station instead of two or three.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-4236609836118571566?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/4236609836118571566/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2010/01/five-things-i-would-like-to-hear-more.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4236609836118571566'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4236609836118571566'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2010/01/five-things-i-would-like-to-hear-more.html' title='Five Things I Would Like to Hear More of on the Radio in the Year 2010.'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-7064767351563689178</id><published>2009-11-09T21:12:00.000-08:00</published><updated>2009-11-09T21:25:57.187-08:00</updated><title type='text'>Old Dogs Teaching New Tricks</title><content type='html'>In an age of hyper fragmentation of everything music, how can a super group or mega artist stay super? Guess we’ll find out. &lt;a href="http://www.movieline.com/2009/10/bon-jovi-gives-nbc-universal-his-brand-name.php"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;Bon&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;Jovi&lt;/span&gt; has just become NBC’s first “artist in residence&lt;/a&gt;” for the next two months. The &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;modus&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;operandi&lt;/span&gt; here is to promote their new album &lt;a href="http://www.facebook.com/posted.php?id=7220821999&amp;amp;share_id=184320498827&amp;amp;comments=1"&gt;“The Circle”&lt;/a&gt;. Add that to &lt;a href="http://www.msnbc.msn.com/id/29160588/"&gt;U2’s week long residency on David Letterman last March&lt;/a&gt; to promote their new album &lt;a href="http://www.u2.com/discography/index/album/albumId/4083/tagName/studio_albums"&gt;"No Line on the Horizon"&lt;/a&gt;  and their “recently streamed for free around the world” concert at the &lt;a href="http://www.youtube.com/u2official"&gt;Rose Bowl in Pasadena Ca. on You Tube&lt;/a&gt;, all points to more big changes in the way artists are delivering their music to their audience. &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;Bon&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_5"&gt;Jovi&lt;/span&gt; will be utilizing NBC’s programming schedule for live appearances- that will include everything from Saturday Night Live to the NBC Nightly news. It will be interesting to see who the next artist is residence is going to be after &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_6"&gt;Bon&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_7"&gt;Jovi&lt;/span&gt; as something tells me this &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_8"&gt;isn&lt;/span&gt;’t just a one off thing. It makes too much sense.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-7064767351563689178?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/7064767351563689178/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/11/old-dogs-teaching-new-tricks.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/7064767351563689178'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/7064767351563689178'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/11/old-dogs-teaching-new-tricks.html' title='Old Dogs Teaching New Tricks'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-5718998244371461744</id><published>2009-10-14T19:43:00.000-07:00</published><updated>2009-10-14T20:09:58.857-07:00</updated><title type='text'>Turning Back the Clock to Artist Patronage</title><content type='html'>A few years ago &lt;a href="http://www.dead.net/band/robert-hunter"&gt;Robert Hunter-lyricist for the Grateful Dead&lt;/a&gt;- suggested that maybe it was time to turn back the clock a few hundred years and look at &lt;a href="http://www.geocities.com/rr17bb/patronage.html"&gt;artist patronage &lt;/a&gt;again. His reasoning was that with the music industry's revenue model on life support –a new model of financial remuneration for the artist was needed and perhaps it was time to dust off the old practice that dates back to the Renassance. To date there are a&lt;a href="http://uk.techcrunch.com/2009/10/06/sellaband-teams-up-with-public-enemy/"&gt; few sites on the Internet that are employing the 21st century version of the patronage approach&lt;/a&gt; to raise funds for recording projects.  Public Enemy is teaming up with &lt;a href="http://www.sellaband.com"&gt;www.sellaband.com &lt;/a&gt;for a project in which they hope to raise $250,000.00 for their next project. Its a great idea that has the potential of creating an incredibly strong bond between the artist and their "investing" audience. Shareholders meetings could be real interesting.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-5718998244371461744?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/5718998244371461744/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/10/turning-back-clock-to-artist-patronage.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/5718998244371461744'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/5718998244371461744'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/10/turning-back-clock-to-artist-patronage.html' title='Turning Back the Clock to Artist Patronage'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-86769782106210779</id><published>2009-09-20T20:46:00.000-07:00</published><updated>2009-09-20T21:00:00.421-07:00</updated><title type='text'>When Good Enuff is Great</title><content type='html'>&lt;a href="http://www.wired.com/gadgets/miscellaneous/magazine/17-09/ff_goodenough"&gt;Great article in the most recent edition of Wired magazine&lt;/a&gt;. It talks about how lo-fi high tech is taking over and poised to rule the world. Nowhere is this more evident than in how people consume music. I mean how many of you know anyone who stores songs on their iPod’s  in .wav form or file sizes bigger than 3 or 4 megs?? For someone wanting the “best” audio, 320k is the limit and judging by how most people build there digital libraries these days- even 128k will do. The ease of downloading songs thanks to their small file size has trumped over quality. I asked my 17 year old son the other day, who is also a musician (and a picky one at when it comes to sound), what his choice of bit rate for his digital library is ,and he said, " 320k because they sound better on my car stereo". In the recent &lt;a href="http://www.wired.com/gadgets/miscellaneous/magazine/17-09/ff_goodenough"&gt;Wired article &lt;/a&gt;it talks about how Jonathan Berger a Stanford University professor, recently completed a six year study of his students in which every year he asked his newest students to listen to some different songs played in a variety of different digital formats. The formats included everything from standard mp3 files to uncompressed wav files. Berger says that over the years, students actually preferred the standard mp3 files to anything else. He says they have grown accustomed to the distortion found in the compressed files. To them- that is what music is supposed to sound like.  Hmmm….does this mean the days of clocking long hours in the recording studio and agonizing over getting that “perfect mix” are over?  I mean why worry about adding that extra 16k of “air sparkle” to your mix when the only person that is going to hear it is you…through the studio monitors.&lt;br /&gt;&lt;br /&gt; The bottom line in all of this is that low price, flexibility and convenience have trumped power and fidelity, and it’s not just in the way we access music. &lt;a href="http://www.amazon.com/Kindle-Amazons-Original-Wireless-generation/dp/B000FI73MA"&gt;Kindle&lt;/a&gt;, &lt;a href="http://www.youtube.com/?gl=CA&amp;amp;hl=en&amp;amp;utm_campaign=en&amp;amp;utm_source=en-ha-na-ca-bk&amp;amp;utm_medium=ha&amp;amp;utm_term=you%20tube"&gt;You-Tube &lt;/a&gt;and those cheap notebooks are even further proof.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-86769782106210779?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/86769782106210779/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/09/when-good-enuff-is-great.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/86769782106210779'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/86769782106210779'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/09/when-good-enuff-is-great.html' title='When Good Enuff is Great'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-520982929169575008</id><published>2009-08-16T20:24:00.000-07:00</published><updated>2009-08-16T20:28:32.361-07:00</updated><title type='text'>The Name of the Game...</title><content type='html'>For years the research has been telling us that listeners want to hear the name of the artist and title of the song they just heard on the radio. For years we have been ignoring this simple request. From a station’s point of view, not dispensing the artist and song title is a way to clean up the clutter and reduce the chatter. From a listeners perspective it’s a point of frustration when they want to know the name of a new song they really like, or maybe its one they haven’t heard in years- and forgot the name of it. For music stations it’s ironic that we avoid talking about the one thing we are most famous for. Rather than helping our listeners delve deeper into our product, we shut the door on them. Some stations have addressed this concern with &lt;a href="http://www.revozport.com/iplug-rds.htm"&gt;RDS software&lt;/a&gt; that scrolls the song and title and artist on the car radio, and some stations post the last ten songs played on their website. RDS is great if you are listening in the car, but unfortunately it falls short of the advantage radio has in the first place and that is immediacy. The odd station does a great job of it such as &lt;a href="http://www.b101radio.com/static/songtags.a"&gt;B-101 in Philadelphia. They run an unobtrusive song tag after each song that gives the title of the song and artist&lt;/a&gt;. No doubt it takes a lot of work and detail to set this up- but it’s proven to be a great addition to their toolkit and another reason why listeners love the station, and have made it a ratings success. This little public service that makes so much sense ( and can bring in big rewards) has been left to slide for most of us. It appears however that someone has taken notice. Music related new media outlets are making sure the music experience for their listeners is a complete one. Hey shouldn’t we be doing this too? &lt;a href="http://mashable.com/2009/08/04/music-apps/"&gt;Check out a few of these sites.&lt;/a&gt; Maybe they will inspire you to reevaluate a new way to incorporate this simple request into your programming mix.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-520982929169575008?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/520982929169575008/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/08/name-of-game.html#comment-form' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/520982929169575008'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/520982929169575008'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/08/name-of-game.html' title='The Name of the Game...'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-6596602426211121655</id><published>2009-07-10T19:22:00.000-07:00</published><updated>2009-07-10T20:20:02.291-07:00</updated><title type='text'>Michael Jackson Coverage</title><content type='html'>Media reaction of the death of &lt;a href="http://www.newser.com/taggrid/13264/michael-jackson.html"&gt;Michael Jackson&lt;/a&gt; is still off the charts. Three days after his memorial service, &lt;a href="http://www.cnn.com/2009/SHOWBIZ/Music/07/10/jackson.thursday/index.html"&gt;CNN&lt;/a&gt; is still going full throttle with speculation on where Michael will be buried, who is going to get custody of his kids, which of the five doctors who treated him most recently is being &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_0"&gt;investigated&lt;/span&gt;, and is &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;MJ&lt;/span&gt;’s plastic surgeon the biological father of Michael Jackson’s kids? There are new &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_2"&gt;developments&lt;/span&gt; surfacing every few minutes from the thousands of blogs that are generating their own spin.&lt;br /&gt;&lt;br /&gt;One thing to watch for in all of this is the approach that traditional media is taking.  Rather than relying on unconfirmed reports or &lt;a href="http://www.tmz.com/2009/06/29/jackson-autopsy-report-a-fake/"&gt;out and out &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_3"&gt;fabrications&lt;/span&gt;&lt;/a&gt; from the &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;blogosphere&lt;/span&gt;, the traditional outlets are creating alliances with “credible” sources and becoming the filter for what is true and what is not.  That might partly explain why CNN was the last TV news outlet to confirm Michael had died  pretty well after everyone else where going on record confirming that he was in fact dead. Regardless, playing it safe (&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_5"&gt;and smart) hasn&lt;/span&gt;’t hurt them in the ratings as the &lt;a href="http://www.nielsenmedia.com/nc/portal/site/Public/menuitem.43afce2fac27e890311ba0a347a062a0/?vgnextoid=9e4df9669fa14010VgnVCM100000880a260aRCRD"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_6"&gt;Nielson's&lt;/span&gt;&lt;/a&gt; show that CNN drew more listeners than &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_7"&gt;MSNBC&lt;/span&gt; and Fox News combined for the memorial service.&lt;br /&gt;&lt;br /&gt;What does all this mean for radio? Be prepared for more micro details on Michael Jackson's post-burial around the dial. &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_8"&gt;Unfortunately&lt;/span&gt; over the years we in radio have taken the path of least resistance and have become more of a reflector of pop culture than a contributor to it. We have been encouraged to “talk about what people are talking about”, but more often than not we end up spoon feeding our listeners the same thing they heard the night before on television.   This means that after your audience gets tired of  the Michael Jackson coverage on TV,they can get tired of it all over again listening to your local morning show play audio clips from &lt;a href="http://www.cnn.com/CNN/Programs/larry.king.live/"&gt;Larry King&lt;/a&gt; the night before. A new approach wouldn't hurt. Just sayin'.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-6596602426211121655?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/6596602426211121655/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/07/michael-jackson-coverage.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/6596602426211121655'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/6596602426211121655'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/07/michael-jackson-coverage.html' title='Michael Jackson Coverage'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-3335526757693318016</id><published>2009-06-28T10:24:00.000-07:00</published><updated>2009-06-28T10:32:41.934-07:00</updated><title type='text'>The Wired Generation</title><content type='html'>&lt;a href="http://books.google.ca/books?id=CI60LkFlVacC&amp;amp;dq=inauthor:Greg+inauthor:Kot"&gt;Greg &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;Kot&lt;/span&gt;&lt;/a&gt; has a new book out called &lt;a href="http://www.time.com/time/arts/article/0,8599,1900054,00.html"&gt;Ripped: How the Wired Generation Revolutionized Music.&lt;/a&gt; “Art thrives best when it’s created without regard to making any kind of compromise,” he tells Time, saying labels have long forced artists to adapt to mainstream tastes. In it he discusses how the Internet has &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;fractionalized&lt;/span&gt; music tastes and points to the end of the “big bands” that have dominated the music industry for decades. He says that we may never see another &lt;a href="http://www.newser.com/taggrid/13264/michael-jackson.html"&gt;Michael Jackson&lt;/a&gt;, &lt;a href="http://www.elvis.com/"&gt;Elvis&lt;/a&gt; or the &lt;a href="http://www.beatles.com/"&gt;Beatles&lt;/a&gt; again and that &lt;a href="http://www.u2.com/"&gt;U2&lt;/a&gt; might be the last of a dying breed as far as “big bands” go. Depending on which side of the fence you are on, this all points to a good news bad news scenario. It’s good news if your one of the many thousands of artists slogging it on your own without the backing and support of a label, as the playing field is getting more level every day and the ability to effectively market yourself to a niche audience becomes easier.  Of course its bad news if you’re the manager of a band or artist trying to build and negotiate a long term career with the masses. As the &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_2"&gt;Internet&lt;/span&gt; fragments music tastes the ability to galvanize a movement or moment with a soundtrack disappears. This will be another challenge for terrestrial radio to face as it tries to massage its musical offerings to an ever changing and ever fickle audience.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-3335526757693318016?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/3335526757693318016/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/06/greg-kot-has-new-book-out-called-ripped.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/3335526757693318016'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/3335526757693318016'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/06/greg-kot-has-new-book-out-called-ripped.html' title='The Wired Generation'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-4422461316212567320</id><published>2009-06-11T22:38:00.000-07:00</published><updated>2009-06-12T13:56:51.126-07:00</updated><title type='text'>The Role of the Taste Maker</title><content type='html'>As a radio programmer I have always viewed the “mission to deliver”as a three step process.&lt;br /&gt;1. Find your audience&lt;br /&gt;2. Continually give them what they want&lt;br /&gt;3. Try and find the largest common denominator within you audience without alienating your core.&lt;br /&gt;&lt;br /&gt;Depending on how you do with #3 usually means the difference between a good book and a bad one and a happy sales department or a grumpy one. Picking the right songs for your audience isn’t as simple as it used to be thanks to the Internet. That small group of multinationals that for years controlled the majority of the music being released to radio has been splintered alongside the average person’s music tastes. Connecting the musical dots on your radio station requires more than a visit to a few mentor stations on &lt;a href="http://www.mediabase.com/mmrweb/insideradio/charts.asp?format=1&amp;amp;showyear=y&amp;amp;dpt=n"&gt;Mediabase&lt;/a&gt; or &lt;a href="http://www.bdsonline.com/bdsradio.html"&gt;BDS&lt;/a&gt;. In light of the overwhelming amount of musical choices available to your listening audience, the role of the “taste maker” has never been more important than it is now. A successful radio station, whether its current or gold based, needs to be able to go in between those home run songs and find the “oh wow” ones as well. Whether it’s introducing a new song or band that has created a story for itself online before radio like &lt;a href="http://www.time.com/time/arts/article/0,8599,1900054,00.html"&gt;"Death Cab for Cutie&lt;/a&gt;" did or perhaps its dusting off "&lt;a href="http://www.youtube.com/watch?v=YdpllAHo0ng"&gt;Wall of Voodoo’s"- Mexican Radio&lt;/a&gt; for a spin or two. As a gracious tenacious "taste maker" you will be doing your listeners a favor.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-4422461316212567320?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/4422461316212567320/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/06/role-of-tastemaker.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4422461316212567320'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4422461316212567320'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/06/role-of-tastemaker.html' title='The Role of the Taste Maker'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-6052782108510541305</id><published>2009-05-20T19:37:00.000-07:00</published><updated>2009-05-20T20:20:00.916-07:00</updated><title type='text'>The Kids are Alright</title><content type='html'>I witnessed an interesting thing at my 13 year old son's guitar recital the other night. Each performer (ages ranging from 10 to 17) was asked to pick any song that they would like to play with their instructor. Now with any group of budding rock stars you would think that their songs of choice might reflect what is new and showing up on today's active rock or pop charts. Apparently not! Outside of two &lt;a href="http://linkinpark.com/"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;Linkin&lt;/span&gt; Park&lt;/a&gt; tunes the rest where all classics from the &lt;a href="http://www.eaglesband.com/"&gt;Eagles&lt;/a&gt;, &lt;a href="http://web.gunsnroses.com/"&gt;Gun and Roses&lt;/a&gt;, &lt;a href="http://www.journeymusic.com/"&gt;Journey&lt;/a&gt; etc. In fact halfway &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;through&lt;/span&gt; the recital as my son’s guitar instructor introduced his next pupil and their song of choice, he made an interesting comment. He said, "Wow half of these songs where big when I was their age. Sounds like my students are spending more time with guitar hero than the radio. (Note to myself the radio programmer-ouch!). The recital ended by the way with some of the students joining the instructor for a rousing rendition of Journey’s "Don’t Stop Believing". After the show I asked my son, whose choice by the way was &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;Lyin&lt;/span&gt;' Eyes- to show me his top 5 most played songs on his &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;iPod&lt;/span&gt;. They where in this order:&lt;br /&gt;&lt;a href="http://www.ironmaiden.com/"&gt;Iron Maiden-Run to the Hills&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.cheaptrick.com/"&gt;Cheap Trick-Surrender&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.badreligion.com/"&gt;Bad Religion-No Control&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.sexpistolsofficial.com/"&gt;Sex Pistols-God Save the Queen&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.eaglesband.com/"&gt;The Eagles-Hotel California&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Later on I asked to see my 17 year old son’s top 10 most played titles on his &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;ipod&lt;/span&gt; and again I was in for a surprise by what I found. Here they are:&lt;br /&gt;&lt;a href="http://www.defleppard.com/"&gt;Def &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_5"&gt;Lepperd&lt;/span&gt;-Photograph&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.ledzeppelin.com/"&gt;Led Zeppelin-Misty Mountain Hop&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.lynyrdskynyrd.com/"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_6"&gt;Lynyrd&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_7"&gt;Skynyrd&lt;/span&gt;- &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_8"&gt;Freebird&lt;/span&gt;&lt;/a&gt;&lt;br /&gt;&lt;a href="http://bandboston.com/"&gt;Boston-More Than a &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_9"&gt;Feelin&lt;/span&gt;&lt;/a&gt;g&lt;br /&gt;&lt;a href="http://www.lamb-of-god.com/"&gt;Lamb of God-Laid to Rest&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.38special.com/"&gt;38 Special-Caught Up in You&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.qotsa.com/"&gt;Queens of the Stone Age-Make it &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_10"&gt;Witchu&lt;/span&gt;&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.asilaydying.com/"&gt;As I Dying-Meaning in Tragedy&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.toolband.com/"&gt;Tool-Vicarious&lt;/a&gt;&lt;br /&gt;&lt;a href="http://www.disturbed1.com/"&gt;Disturbed-Stricken&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;My oldest son graduates this year, and when I asked him what songs he would remember as the soundtrack to his last year in high school he told me, “you just saw them on my &lt;a href="http://store.apple.com/ca/browse/home/shop_ipod?afid=p202%7CGOCAE106084773&amp;amp;cid=OAS-CA-KWG-GoogleTerms"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_11"&gt;iPod&lt;/span&gt;&lt;/a&gt;”. "More than a Feeling" and "&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_12"&gt;Freebird&lt;/span&gt;"- part of a 17 year &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_13"&gt;olds&lt;/span&gt; "high school soundtrack" in 2009? You bet. And it’s just not just my son’s either. I checked with his friends and what I found was a lot of classic rock, some country and smattering of hip hop. Rush, &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_14"&gt;Skynyrd&lt;/span&gt;, Boston, Bad Religion, the Sex Pistols are a BIG deal and rank with importance right next to-Tool, Disturbed and Green Day.&lt;br /&gt;&lt;a href="http://www.webpronews.com/topnews/2009/05/19/harvard-prof-to-argue-p2p-is-fair-use"&gt;&lt;br /&gt;Peer to Peer&lt;/a&gt;, mp3 Players, &lt;a href="http://www.live365.com/index.live"&gt;Internet Radio&lt;/a&gt;, and now &lt;a href="http://en.wikipedia.org/wiki/Guitar_Hero_3"&gt;Guitar Hero&lt;/a&gt; have become the real &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_15"&gt;tastemakers&lt;/span&gt; with today’s 20 and under crowd and what an interesting set of &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_16"&gt;taste buds&lt;/span&gt; its created. Unfortunately radio is only having a small cameo in all of this. If radio wants to get serious about trying repatriate youth back to the dial, cutting a wide swath across musical genres will be a good start.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-6052782108510541305?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/6052782108510541305/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/05/kids-are-alright.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/6052782108510541305'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/6052782108510541305'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/05/kids-are-alright.html' title='The Kids are Alright'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-8303108935085832119</id><published>2009-04-21T21:11:00.000-07:00</published><updated>2009-04-21T21:29:34.707-07:00</updated><title type='text'>The Slow Death of Prime Time Television</title><content type='html'>The other night my wife and I did something we haven’t done in a few months. We watched an episode of &lt;a href="http://www.cbs.com/primetime/csi/"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;CSI&lt;/span&gt; &lt;/a&gt;that &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;wasn&lt;/span&gt;’t first recorded on our &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;DVR&lt;/span&gt;. Watching it live means that a) you have to sit through fifteen minutes of commercials b) there seems to be some really lousy commercials out there. The one thing that caught our eye the most was the number of infomercials we saw on a program that is running in prime time. Of course this is something that you would not have seen a year ago before the bottom fell out of the economy. &lt;a href="http://www.nytimes.com/2009/01/26/business/media/26adco.html?pagewanted=2&amp;amp;_r=1&amp;amp;ref=business"&gt;With the huge plummet in ad sales&lt;/a&gt;, television is being forced to plug that empty inventory with those cheap direct response spots and infomercials. A year ago you would have had to stay up at least past 11pm to see a &lt;a href="https://www.shamwow.com/ver8/index.asp"&gt;Sham Wow&lt;/a&gt; or a &lt;a href="http://www.youtube.com/watch?v=2xZp-GLMMJ0"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;Snuggie&lt;/span&gt;&lt;/a&gt; commercial. Not any more. Television however has bigger problems it will need to deal with in the near future as it searches for a new model of scheduling and measurement. Soon all homes will have a &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;DVR&lt;/span&gt; or some similar time shifting device and this will be end of prime time TV as we now know it. &lt;a href="http://www.usatoday.com/tech/news/2009-04-20-tivo-data-new-plan_N.htm"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_5"&gt;TiVo&lt;/span&gt; is getting ready to provide us with a glimpse into how the audience will be measured&lt;/a&gt; in this new era of time shifted TV viewing. &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_6"&gt;TiVo&lt;/span&gt; is planning to sell its users viewing habits to advertisers. They will provide second by second breakdowns of the shows &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_7"&gt;TiVo&lt;/span&gt; user’s record and the commercials they watch… or skip.&lt;br /&gt;Stay tuned...&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-8303108935085832119?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/8303108935085832119/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/04/slow-death-of-prime-time-television.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/8303108935085832119'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/8303108935085832119'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/04/slow-death-of-prime-time-television.html' title='The Slow Death of Prime Time Television'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-4301892813206250145</id><published>2009-04-11T10:42:00.000-07:00</published><updated>2009-04-13T08:45:09.986-07:00</updated><title type='text'>UMG and YouTube: The Chicken or the Egg?</title><content type='html'>&lt;a href="http://news.cnet.com/8301-1023_3-10216172-93.html?tag=newsLeadStoriesArea.1"&gt;Universal Music Group's partnering up with YouTube &lt;/a&gt;and their parent &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_0"&gt;company&lt;/span&gt; &lt;a href="http://www.google.com/"&gt;Google &lt;/a&gt;to showcase their video content is a good move. For one thing it shows that &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;UMG&lt;/span&gt;&lt;/span&gt; are remembering history rather than avoiding it (anyone remember &lt;a href="http://www.napster.com/"&gt;Napster&lt;/a&gt;?). A centralized system for consumers to access the label's content makes good sense.The big question ahead is are more people going to come to YouTube because of the available “higher quality” videos made available through &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;UMG&lt;/span&gt;&lt;/span&gt;, or are the visits to the new stand alone music site called &lt;a href="http://www.vevo.com/"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;Vevo&lt;/span&gt;&lt;/span&gt;&lt;/a&gt; going to be the result of YouTube users accidentally stumbling across it? For now I would place my money on the latter of the two just because of the sheer amount of content available to wade through. One thing however is certain and that is a new albeit "still a little frosty" spirit of co-operation seems to be emerging between two companies/industries that have been at odds with each other from day one. Suing your consumer base because they are breaching the old rules of distribution &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;doesn&lt;/span&gt;&lt;/span&gt;’t work. Finding a new model that address the way people access content in the 21st century does.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-4301892813206250145?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/4301892813206250145/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/04/umg-and-youtube-chicken-or-egg.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4301892813206250145'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4301892813206250145'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/04/umg-and-youtube-chicken-or-egg.html' title='UMG and YouTube: The Chicken or the Egg?'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-500665831575536324</id><published>2009-03-31T21:50:00.000-07:00</published><updated>2009-03-31T22:01:09.675-07:00</updated><title type='text'>The Devaluation of the "Tease"</title><content type='html'>The “setup” or the “tease” has always been one of the pillars of programming be it in radio or a television news cast. In both mediums it has always been about keeping the audience as long as possible-mainly to get them past the commercial break, or into the next quarter hour. When radio and TV where the only immediate information providers around - that strategy worked fine. But with all the available media choices and channels today- the “tease” is continuing to lose some of its value and effectiveness. As &lt;a href="http://www.arbitron.com/portable_people_meters/home.htm"&gt;PPM&lt;/a&gt; has shown us- in some cases it can actually do the opposite and act as a cue for the listener to bolt, because it’s a sign that “&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;Uhh&lt;/span&gt; &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;ohh&lt;/span&gt;..Here comes another 5 minutes of commercials…I’m outta here!”&lt;br /&gt;We now live in a “want it now” world where we just don’t have to wait around anymore for information that we want right away. The ability to get&lt;a href="http://sportsillustrated.cnn.com/simobile/blackberry/"&gt; local news, weather, sports scores, and financial information pushed to your phone&lt;/a&gt; means you don’t have to sit through a half hour TV news cast to pick up bits and pieces of your local weather forecast before they actually deliver the complete forecast towards the end of the newscast. It also means that you don’t have to wait for the local forecast on your favorite radio station to be delivered at the top or bottom of the hour either. The “tease” &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_2"&gt;hasn&lt;/span&gt;’t totally lost its luster as it still works in a less urgent setting-such as teasing a new artist coming up in the next music sweep, or a great winner reaction. But as far as breaking news and information goes-why wait to get it pushed to you when you can &lt;a href="http://www.google.ca/"&gt;Google&lt;/a&gt; it?&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-500665831575536324?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/500665831575536324/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/devaluation-of-tease.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/500665831575536324'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/500665831575536324'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/devaluation-of-tease.html' title='The Devaluation of the &quot;Tease&quot;'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-1939516666233585692</id><published>2009-03-22T21:22:00.000-07:00</published><updated>2009-03-22T21:32:56.272-07:00</updated><title type='text'>More Competition for Your Radio</title><content type='html'>When it comes down to all the available choices in terms of media for the average consumer, radio has always had three trump cards. One it is a local medium, two it’s free and three it’s portable. The “local” argument is debatable as more and more stations are being forced to slash their operating budgets, &lt;a href="http://www.mediapost.com/publications/?fa=Articles.showArticle&amp;amp;art_aid=98772"&gt;lay off staff &lt;/a&gt;and pipe in voice-tracking from outside markets, that in a lot of cases meets the bare minimum requirements for “local” content. “Portable” and “free” have always seemed like the biggest advantages, but in the near future “free” will more than likely be the only trump card left. Cadillac for example has just rolled out an &lt;a href="http://reviews.cnet.com/8301-13746_7-10199833-48.html"&gt;in-car wireless Internet option i&lt;/a&gt;n its CTS sport sedan. It will cost five hundred dollars for the radio and twenty nine dollars a month for the wi-fi service. You can bet that it will only be a matter of time that the cost will come down dramatically as more competition emerges in the in-car internet industry. This should make broadcasters more than just a little nervous as now the possibility of streaming any station in the world from you car radio is only a few sleeps away.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-1939516666233585692?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/1939516666233585692/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/more-competition-for-your-radio.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/1939516666233585692'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/1939516666233585692'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/more-competition-for-your-radio.html' title='More Competition for Your Radio'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-4084464335677302383</id><published>2009-03-15T21:44:00.000-07:00</published><updated>2009-03-15T21:55:52.572-07:00</updated><title type='text'>New iPod Shuffle-Death of the Live DJ?</title><content type='html'>In case you missed it, &lt;a href="http://www.apple.com/"&gt;Apple&lt;/a&gt; just released the new &lt;a href="http://www.apple.com/"&gt;iPod shuffle&lt;/a&gt;. The new shuffle appears to be leaps and bounds better than the original –which was basically a fancy memory stick with a 99 dollar price tag. The new shuffle has a lot more going for it- including the ability to tell you the name and title of each song played, in fourteen different languages. Over the past few days I have read a few blogs and emails from friends and associates who are saying that this marks the end of the live DJ as we know it. Their point of view is based on the thinking that iTunes and the iPod are direct &lt;a href="http://radiopd.wordpress.com/2008/03/19/apple-sony-add-more-competition-for-radio/"&gt;competitors of radio&lt;/a&gt;, and since the &lt;a href="http://www.apple,com/"&gt;iPod &lt;/a&gt;now can do what radio doesn’t seem to want to do, and that is give out song title and artist information, the writing is on the wall. Interesting argument, but as I see it not the case. First off 99.9 per cent of people who load songs onto their iPod load them up with their favorite songs and already know the name of the song and who the artist is. They don’t need their iPod to tell them that what song was just played – when they put it there themselves in the first place. Now of course let's say someone stole mine - then it would become a whole different story, as they might not be familiar with my seventy six different tracks from &lt;a href="http://jasonandthescorchers.com/"&gt;Jason and the Scorchers. &lt;/a&gt;So…while this new app on the shuffle is cute- it does not mark the beginning of the end of the live DJ as we know it. That already happened a long time ago.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-4084464335677302383?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/4084464335677302383/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/in-case-you-missed-it-apple-just.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4084464335677302383'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4084464335677302383'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/in-case-you-missed-it-apple-just.html' title='New iPod Shuffle-Death of the Live DJ?'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-2037013637820496021</id><published>2009-03-10T22:35:00.000-07:00</published><updated>2009-03-10T23:01:46.605-07:00</updated><title type='text'>The Rise of Social Media</title><content type='html'>&lt;a href="http://www.blogger.com/"&gt;Blogger&lt;/a&gt;, &lt;a href="http://www.livejournal.com/"&gt;LiveJournal&lt;/a&gt;, &lt;a href="http://www.typepad.com/"&gt;TypePad&lt;/a&gt;, &lt;a href="http://www.vbulletin.com/"&gt;vBulletin&lt;/a&gt;, &lt;a href="http://www.avatarsunited.com/"&gt;Avatars United&lt;/a&gt;, &lt;a href="http://www.bebo.com/"&gt;Bebo&lt;/a&gt;, &lt;a href="http://www.facebook.com/"&gt;Facebook&lt;/a&gt;, &lt;a href="http://www.linkedin.com/"&gt;LinkedIn&lt;/a&gt;, &lt;a href="http://www.myspace.com/"&gt;MySpace&lt;/a&gt;, &lt;a href="http://www.orkut.com/"&gt;Orkut&lt;/a&gt;, &lt;a href="http://www.skyrock.com/"&gt;Skyrock&lt;/a&gt;, and &lt;a href="http://www.netlog.com/"&gt;Netlog&lt;/a&gt; are just a few examples of social media software apps available to anyone. These days, if you are not participating in some form of social media- you are actually in the minority. &lt;a href="http://blog.nielsen.com/nielsenwire/wp-content/uploads/2009/03/nielsen_globalfaces_mar09.pdf"&gt;Nielsen just released a study&lt;/a&gt; that suggests a mind boggling two thirds of the world’s Internet users visited a social networking site of some kind last year, and the numbers are growing at lightning speed with the fastest growth coming from 35-49 year-olds. &lt;a href="http://www.facebook.com/"&gt;Facebook&lt;/a&gt; is the number one social networking site- and according to &lt;a href="http://www.nielsen.com/"&gt;Nielsen&lt;/a&gt; social media itself accounts for 10 percent of all Internet activity and it has now taken over email as the most popular Internet activity. These numbers say a lot about the challenges facing traditional media. It is certain that we are moving towards a model where it will be more about coming up with creating and interesting content- and less about the buy itself. The more interesting the message and content is, the more people will want to watch it, listen to it and share it. Rather than fear the “New World Social Media Order”, traditional push media like Television and Radio need to find away to embrace it and use it to communicate on a deeper level with their audiences and advertisers.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-2037013637820496021?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/2037013637820496021/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/rise-of-social-media.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/2037013637820496021'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/2037013637820496021'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/rise-of-social-media.html' title='The Rise of Social Media'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-700532116844779053</id><published>2009-03-08T12:31:00.000-07:00</published><updated>2009-03-08T23:05:51.424-07:00</updated><title type='text'></title><content type='html'>&lt;a href="http://www.sethgodin.com/"&gt;Seth Godin&lt;/a&gt; was a brave and timely choice for keynote speaker at this years &lt;a href="http://www.crb.org/"&gt;Country Radio Seminar&lt;/a&gt; in Nashville. His observations on the current state of the music and radio industry had many industry folks squirming in their seats. In Godin's book "&lt;a href="http://patrick.sixent.com/public/seth-godins-tribes-audio-book-free-download"&gt;Tribes"&lt;/a&gt;- he points out how and why the &lt;a href="http://www.riaa.com/"&gt;recording industry&lt;/a&gt; failed itself- and why it is in the situation it is today. Radio can't be too smug either as we have done a great job of chasing the same audience the past 3 decades with the same bag of tricks. Needless to say it is going to take more than a keynote speech from Seth for the &lt;a href="http://www.ibisworld.com/industry/retail.aspx?indid=1258&amp;amp;chid=1"&gt;radio industry&lt;/a&gt; to get its house in order- but I do hope that his observations about our industry get us past the navel staring and get us moving towards steps that will begin to address the problems. These actions will require a dramatic change to the current model we operate under along with a willingness to pursue and commit to the innovative thinking needed to change the current course we are on.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-700532116844779053?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/700532116844779053/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/seth-godin-was-brave-and-timely-choice.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/700532116844779053'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/700532116844779053'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/seth-godin-was-brave-and-timely-choice.html' title=''/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-6210748534230993315</id><published>2009-03-02T08:40:00.000-08:00</published><updated>2009-03-08T11:39:01.409-07:00</updated><title type='text'>The Blu-Spec CD?</title><content type='html'>On this date in 1983 &lt;a href="http://www.sony.com/"&gt;Sony &lt;/a&gt;and &lt;a href="http://www.usa.philips.com/index.page"&gt;Phillips&lt;/a&gt; first introduced their jointly developed compact dis system. I remember having an argument with a friend of mine in the early 80’s over the CD vs. the Album –of which I had invested quite a bit of my hard earned cash at the time. My friend said the album was dead, the CD would be the permanent replacement, and I had better get used to reading my liners notes with a magnifying glass. My friend Bert was right….sort of. The CD replaced the album- but twenty six years later –it in turn is being replaced by the digital download. Digital track sales were up 27 per cent from last year, breaking the one billion mark for the first time. &lt;a href="http://www.nielsen.com/"&gt;The &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;Nielson&lt;/span&gt; Company’s &lt;/a&gt;year end report shows physical CD sales fell 20 per cent to 362.6 million from 450.5 million, while digital album sales rose 32 per cent to a record 65.8 million units. Unfortunately for the labels the increasing amount of digital downloads is still not making up for the drop in CD sales which is a big problem seeing that their business model has always been based on total album sales. That being said however, with the move away from optical media in general, a lot of people where taken by surprise by Sony’s recent announcement of a new CD format-called the &lt;a href="http://crave.cnet.co.uk/digitalmusic/0,39029432,49301249,00.htm"&gt;Blu-Spec CD&lt;/a&gt;. Think &lt;a href="http://www.blu-ray.com/info/"&gt;Blu-ray&lt;/a&gt; for audio. Is this an attempt to bring back the CD to its former glory? The answer to that one has to be no, however there will be a number  of back catalogue titles in the new format available through &lt;a href="http://www.amazon.com/"&gt;&lt;span style="text-decoration: underline;"&gt;Amazon&lt;/span&gt;.&lt;/a&gt; I would consider this more like an opportunity for fans of the CD to have the chance to enjoy an “enhanced aural” experience on their favorite form of media-the CD, just like their vinyl loving cousins are able to do with select new and reissued titles on their hi-&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_1"&gt;fi&lt;/span&gt;, high dollar turntables. And if that’s not enough apparently the new Blue Spec-CD is way more robust and impervious to scratches like their predecessors where. When you are not listening to them, you can actually use them as coasters at parties….&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-6210748534230993315?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/6210748534230993315/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/blu-spec-cd.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/6210748534230993315'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/6210748534230993315'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/03/blu-spec-cd.html' title='The Blu-Spec CD?'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-5387220870237122133</id><published>2009-02-25T21:36:00.000-08:00</published><updated>2009-02-27T10:34:06.628-08:00</updated><title type='text'>The Changing Defintion of  "New Music" and How it is Being Discovered</title><content type='html'>With every song ever recorded over the past 100 years available for discovery and download on the net–even the definition of “new” music is changing. These days "new music" to someone’s ears doesn't have to mean "new release". It can mean any song a person hasn’t heard before, even if it was recorded 25 or 30 years ago. Thanks to the success of blockbuster video games like Guitar Hero- today’s teens have been introduced to the music of guitar gods old enough to be their grandparents, and become huge fans of the genre at the same time. Today at my sister in laws "40 something" birthday party -I spotted my sixteen year old niece wearing a Led Zeppelin T-Shirt (she by the way can shred that little plastic Guitar Hero Gibson &lt;span class="blsp-spelling-error" id="SPELLING_ERROR_0"&gt;SG&lt;/span&gt; like nobodies business. Jimmy Page would be proud). The Rolling Stones, The Who AC/DC and hordes of other dinosaur rock acts now have huge audiences that are truly cross generational. Alongside video games like Guitar Hero, online social networks are now where the true &lt;span class="blsp-spelling-corrected" id="SPELLING_ERROR_2"&gt;taste making&lt;/span&gt; is taking place and the networks driving these connected tastes in music will only continue to grow. This week on &lt;a href="http://www.tweetj.com/"&gt;&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_3"&gt;tweetj&lt;/span&gt;&lt;/a&gt; (think “twitter” for music lovers) the Top 5 trending artists are:&lt;br /&gt;1.Nora Jones&lt;br /&gt;2.Muse&lt;br /&gt;3.The Who&lt;br /&gt;4.&lt;span class="blsp-spelling-error" id="SPELLING_ERROR_4"&gt;Kanye&lt;/span&gt; West&lt;br /&gt;5.Kings of Leon&lt;br /&gt;&lt;br /&gt;Hmmmm....new radio format anyone?&lt;a href="http://tweetj.com/"&gt;&lt;br /&gt;&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-5387220870237122133?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/5387220870237122133/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/with-every-song-ever-recorded-over-past.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/5387220870237122133'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/5387220870237122133'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/with-every-song-ever-recorded-over-past.html' title='The Changing Defintion of  &quot;New Music&quot; and How it is Being Discovered'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-5598650035183827272</id><published>2009-02-23T21:43:00.000-08:00</published><updated>2009-02-23T22:18:34.710-08:00</updated><title type='text'>Silver Bullet for Radio?</title><content type='html'>With the growing availability of multiple platforms to grab media from and the unlimited amount of content to access- mobilizing a mass audience with traditional media campaigns using a TV or outdoor campaign will become harder and harder to achieve. With shrinking ad revenues and fewer dollars available for marketing, finding those platforms that will provide the most accurate and immediate measurements of your audience will become key. Radio and television have gone from being one of the quickest ways for advertisers to build a brand, and introduce a new message to the consumer, to now just one of the many ways to get the message out. What is the silver bullet for radio going to be?&lt;br /&gt;&lt;br /&gt;&lt;a href="http://www.inquisitr.com/5764/traditional-media-has-5-years-left-pwc-analyst/"&gt;Story&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-5598650035183827272?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/5598650035183827272/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/silver-bullet-for-radio.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/5598650035183827272'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/5598650035183827272'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/silver-bullet-for-radio.html' title='Silver Bullet for Radio?'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-8645898201841744742</id><published>2009-02-20T22:35:00.001-08:00</published><updated>2009-02-23T22:13:37.363-08:00</updated><title type='text'>GOOGLE Exits Radio</title><content type='html'>After three years, GOOGLE has decided to exit the broadcast radio business. Their Press release concluded with:&lt;br /&gt;&lt;br /&gt;"We have always accepted the idea that if you take risks not all of them will pay off. Deciding to close products is never easy, but we will continue to focus on advertising products that provide measurability for advertisers and are relevant and useful for users, listeners and viewers".&lt;br /&gt;&lt;br /&gt;Ouch! I think I felt a parting shot there...and it doesn't really surprise me. Radio seemed to be suspicious of GOOGLE's intentions right from the start and never really supported the plan.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://blog.searchenginewatch.com/blog/090212-211052"&gt;Story&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-8645898201841744742?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/8645898201841744742/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/after-three-years-google-has-decided-to.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/8645898201841744742'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/8645898201841744742'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/after-three-years-google-has-decided-to.html' title='GOOGLE Exits Radio'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-2415734824537578542</id><published>2009-02-17T22:35:00.000-08:00</published><updated>2009-02-20T21:36:06.111-08:00</updated><title type='text'>Kid Rock Extends His Brand</title><content type='html'>The music industry is barely recognizable to what it was a few short years ago. Artists are having to find new ways to promote themselves, grow the brand and extend the life of that brand amongst an ever changing fan base. Kid Rock has been extremely successful in navigating these tricky waters. He understands what evolving the brand is all about. His ability to make the leap from a successful rap metal career in the late 90's to the pop and country charts of today is evidence of that . Here the latest line extension  of the Kid Rock brand. It comes in an aluminum can.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://www.thedailyswarm.com/headlines/detroit-company-create-kid-rock-beer-and-almost-400-jobs/"&gt;Detroit Company to create Kid Rock beer and almost 400 jobs&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-2415734824537578542?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/2415734824537578542/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/kid-rock-extends-his-brand.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/2415734824537578542'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/2415734824537578542'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/kid-rock-extends-his-brand.html' title='Kid Rock Extends His Brand'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-4356546217180951196</id><published>2009-02-16T09:50:00.001-08:00</published><updated>2009-02-17T21:16:10.054-08:00</updated><title type='text'>Can Shotgun Marriages Work?</title><content type='html'>David Kusek and Gerd Leonhard wrote a White Paper/Book a few years ago called the "Future of Music". Even though the book is a few years old it is still loaded with great observations and still valid points. One of the things that they suggested was that ISP's should add a small monthly fee to their current charges to in order to include digital music services. This fee would in turn get passed on the the rights holders. All in all it would amount to taxing the bandwidth used to deliver the music. This new "tax" would act as an insurance against online piracy. The record industry needs to form new meaningful new partnerships with those companies that are at the "point of access" for music- like the ISP's. What the record industry is proposing right now to the ISP's of the world-sounds more like the beginning's of a shotgun marriage, maybe it will bring the "ISP monthly tax" issue to their respective marriage counsellors for discussion.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://www.bloomberg.com/apps/news?pid=20601103&amp;amp;sid=agXjCIONibps&amp;amp;refer=us"&gt;http://www.bloomberg.com/apps/news?pid=20601103&amp;amp;sid=agXjCIONibps&amp;amp;refer=us&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-4356546217180951196?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/4356546217180951196/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/can-shotgun-marriages-work.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4356546217180951196'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/4356546217180951196'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/can-shotgun-marriages-work.html' title='Can Shotgun Marriages Work?'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-6657365138997444161.post-2566614564262212542</id><published>2009-02-13T22:09:00.000-08:00</published><updated>2009-02-13T22:19:47.854-08:00</updated><title type='text'>Satellite Radio Blues</title><content type='html'>Satellite radio is not going to go away anytime soon-but it is quite possible that it will go through some sort of re-birth. Here are some options for XM/Sirius that should "siriusly" be considered.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://www.fastcompany.com/blog/chris-dannen/techwatch/if-sirius-xm-died-no-one-would-miss-it"&gt;http://www.fastcompany.com/blog/chris-dannen/techwatch/if-sirius-xm-died-no-one-would-miss-it&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/6657365138997444161-2566614564262212542?l=howardkroeger.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://howardkroeger.blogspot.com/feeds/2566614564262212542/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/satellite-radio-blues.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/2566614564262212542'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/6657365138997444161/posts/default/2566614564262212542'/><link rel='alternate' type='text/html' href='http://howardkroeger.blogspot.com/2009/02/satellite-radio-blues.html' title='Satellite Radio Blues'/><author><name>Howard Kroeger</name><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='21' height='32' src='http://1.bp.blogspot.com/_25o6WDfIY-Y/SZRwlmHwVJI/AAAAAAAAAAc/RnTDo76Q9mg/S220/4x6_CRW_7793.jpg'/></author><thr:total>0</thr:total></entry></feed>
